google is better
Google doesn't do pay per impression.
google is better
Google doesn't do pay per impression.
it does, but you usually get pay per click because the pay per impressions have to outbid the pay per clicks to get on your site.
Never seen that google charge advertisers per impression
What are CPM ads?
CPM stands for "cost per 1000 impressions." Advertisers running CPM ads set their desired price per 1000 ads served and pay each time their ad appears.
For publishers, this means you'll earn revenue each time a CPM ad is served to your page. CPM ads compete against pay-per-click (or CPC, cost per click) ads in our ad auction, and we'll display whichever ad is expected to earn more revenue for you.